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Shop all our salon-born, stylist-approved formulas for your best hair ever.

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🔥 3X SOLD-OUT
(1114)

Expensive High Shine Gloss Treatment

Amla Oil Hi-Shine Topcoat

$34.00

Retail
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🎨 33 Shades
(908)

Permanent Color Kit

IGK Color

$31.00

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🏆 Award Winning
(473)

First Class Dry Shampoo

Charcoal Detox Dry Shampoo

$34.00

Retail
Mini
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SMOOTH AND
STRAIGHT

This NEW Good Behavior Ultra Smooth Shampoo and Conditioner duo fights frizz before it forms, for 5X smoother hair* after one use! 

SHOP NOW

(323)

Cash In Repair Serum

Instant Repair Serum

$36.00

1 Serum
Buy 2, Get 1 Free
Buy 3 Get 2 Free

SMOOTH AND
STRAIGHT

This NEW Good Behavior Ultra Smooth Shampoo and Conditioner duo fights frizz before it forms, for 5X smoother hair* after one use! 

SHOP NOW

NEW COLORS
(803)

Color Depositing Hair Mask

IGK Color

$32.00

+ More
(190)

Thirsty Girl Leave In

Coconut Milk Leave In Conditioner

$34.00

Retail
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(225)

Good Behavior Blowout Balm

Spirulina Protein Smoothing Blowout Balm

$35.00

Retail
Mini
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(174)

Mixed Feelings

Leave-In Blonde Toning Drops

$29.00

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(115)

Good Behavior Travel

Spirulina Protein Smoothing Spray

$16.00

Travel
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(66)

Antisocial Travel

Overnight Bond Building Dry Hair Mask

$16.00

Travel
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(120)

Rich Kid Cream

Coconut Oil Wave Enhancing Gel-Cream

$29.00

Retail
Mini
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🏆 Award Winning
(86)

No Limit Volumizing Spray

Dry Volume and Thickening Spray

$34.00

Retail
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(72)

Good Behavior Ultra Smooth Shampoo

Ultra Smooth Shampoo

$32.00

Retail
Liter
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(60)

Good Behavior Ultra Smooth Conditioner

Ultra Smooth Conditioner

$32.00

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Liter
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(186)

Offline Hydration Mask

3-Minute Hydration Hair Mask

$38.00

Retail
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(79)

Body Language

Rice water plumping and thickening mist

$34.00

Retail
Mini
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➡️ New arrival
(40)

SPONSORED Hair Density Scalp Treatment

Scalp Treatment

$45.00

Retail
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(84)

Legendary Shampoo

Dream Hair Shampoo

$32.00

8oz
Liter
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(72)

Legendary Conditioner

Dream Hair Conditioner

$32.00

Retail
Liter
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+ More
(89)

Pick Me Up

Maximum lift root boost spray

$32.00

➡️ New arrival
(277)

DISCO DISCO

Clear Gloss Shine Spray

$34.00

Retail
Mini
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(62)

Beach Club Travel

Texture Spray

$16.00

Travel
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(48)

First Class Travel

Charcoal Detox Dry Shampoo

$16.00

Travel
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(74)

Mistress Travel

Hydrating Hair Balm

$16.00

Travel
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Buy 3, Get 2 Free